Salesforce’s Public Sector group leaned on Relish to provide ongoing strategic and digital support. We launched a variety of interactive digital products including proof of concept sales demos, marketing collateral, animated content, and mixed reality apps. In our latest work for the 2019 Salesforce World Tour, we built an interactive activation that leveraged the brand’s much-loved mascots in an animated narrative to draw users into interactive product demos that showcase how Salesforce cloud technology provides innovative and efficient ways for governments to meet growing user demands.

My involvement in this large internal project for Saleforce started initially with pitch concepts, and once awarded, through to UX (wireframes, userflows) and full UI design. Our small team consisted of a creative director, animator, illustrator and developers.