Friends of
the River
Client: Tractor
Overview.
Throughout my career, I've been lucky enough to have worked with a wide variety of non-profit organizations, with Friends of the River being one of them. As someone who takes full advantage of the clean rivers that surround me, this organization is right up my “creek.” Friends of the River was founded in 1973 and has been dedicated to the conservation and the restoration of California's Rivers, namely by influencing public policy and inspiring citizen action.
Role: Art Direction & UI Design
Type: Non-Profit Responsive Website
When: 2020
Involvement.
I worked directly with the client and development partners as Art Director and UI designer, through conceptualization, re-branding, to full UI design and associated infographics and visuals.